“New U Life” Review – Legit MLM or Pyramid Scam With Fake Products?

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New U Life Review Banner

Welcome to my New U Life Review!

If you’re here because you want to join New U Life, you’ve come to the right place. I will address all your concerns as to whether this business is legit or a scam.

If you're interested in New U Life's products though, and wondering if those are scam, we'll talk about that too. Having said that, when it comes to the subject of alternative medicine, it's not so clear. 

I  know you don’t want to get scammed. And, if you’re thinking of becoming a New U Life distributor, I also know you don’t want to scam others, right?

New U Life Review logo

Now, if you plan on using NewULife products yourself, the goal of this review is to help you find out what this company and their products are all about – so you can make an informed decision. 

So, without further ado, I will talk about these topics:

  • What is New U Life (also called NUL)?
  • Who is Alexy Goldstein?
  • Is New U Life a Scam?
  • How Does New U Life Work?
  • NewULife reviews and Complaints
  • What I Like About New U Life
  • What I Don’t Like
  • Where Do You Go From Here?

Please note, I am not a member or an affiliate for New U Life. This review has been researched with information and/or testimonials that are available online in the public domain. Any recommendations and/or conclusions are strictly opinions and may not apply to, or agree with, all persons or situations. See full disclaimer for more info

What Is New U Life?

New U Life (also called NUL and sometimes written as NewULife) is an MLM company that’s into the direct selling of health and wellness products.

As you can already tell, they derived their name from “New You Life” – which implies you’ll have a better life with their company/products. At least, that’s the hope, right?

My initial investigation shows that New U Life is a legit company. It has a “real” founder named Alexy Goldstein and he has a “real” Facebook account, and “real” friends. Of course, that doesn't guarantee legitimacy.

Many MLM's and scams with real people involved have been taken down by the FTC before, such as Advocare who's CEO and top promoters were recently banned from multi-level-marketing permanently.   

To be clear, I'm in no way saying New U Life is headed down the same path as Advocare. I'm simply pointing out that the legitimacy of MLM's is not always guaranteed. 

Still, a company with name recognition, real people, a real location and so on is a good sign. For example, New U Life has an address (it’s located in Pleasant Hill Rd., Pleasant Hill, California, USA). You can also find their contact number and email address on their website if you want to reach out to their customer service.

To earn an income from New U Life, you'll have to join as a distributor and sell their products for commissions and bonuses. 

Since they’re in the health and wellness niche, your income potential can be quite good. Health and wellness products are in high demand these days. That's especially true for anti-aging products weight loss (such as New U Life’s products).

So, if you want to make money with New U Life (part-time or full-time), stick around as I'll discuss things like their compensation plan, products, how to join and so on…

Who Is Alexy Goldstein?

Alexy Goldstein is the CEO and founder of New U Life. He’s also a Homeopath, Herbalist, and nutritional consultant and therefore an expert in alternative medicine.

As a businessman, Mr. Goldstein has been in the business for more than 25 years now. He handled their family business when he was only 18 years old and that same venture (natural food, vitamins and supplements store) evolved into the now popular brand we know today… New U Life.

New U Life Review Alexy Goldstein
Source: New U Life Site

One of their most popular products (The SOMADERM Gel) was actually his own creation. Yes, he’s the man behind the popular New U Life HGH gel formula. So, as far as being impressive goes, you could say he is impressive. At least New U Life's more than 100,000 customers and distributors think so. 

Is New U Life a Scam?

If you've read this far you'll know that New U Life is not a scam. Having said that, we're talking about alternative medicine and multi-level-marketing here. Unfortunately, neither have a good reputation. 

As mentioned above, the company New U Life has a real founder with a legit Facebook account, an address, and contact information on their official website. Those are all good signs that they’re legit. Someone is willing to to stand behind both their product and their business model. 

When it comes to New U Life's products, well… I did find a lot of complaints, but I also found a lot of good reviews. So to be honest, I really can’t say they are a scam.

Again, we’re talking about alternative medicine here. With products in the health and wellness category, you'll find people who swear by it and say it's 100% legit. You'll also find people who got absolutely no benefit from it and label it a scam. So this as a gray area.

The only way to know if an alternative health product will work for you is to try. 

As far as the business model goes, that's another subject where some people will call it a flat-out scam or pyramid scheme… and others will say it's legit.

Legally, they are legit.

If you’re concerned about your earning potential when you join New U Life as a distributor, they’re actually very transparent about this (which I like). Below, you’ll find a screenshot of their Distributor Earning/Compensation Summary with the following points:

  • Hard work, dedication, effort, and skills are needed to be successful in NewULife (like it is with any business).
  • No guarantees of success.
  • 4.1% of Distributors earned more than $600 while 95.9% earned $0.
New U Life Review Compensation Plan
Source: New U Life Site

The truth is, well of 90% of all network marketers never make money. Especially when you consider expenses and the amoung to product they personally purchase.

What I like about New U Life is that they don't hide it. Their earnings disclaimer is simple to read and you know exactly what you're getting into. So again, with all the above information and their transparency, I am confident that New U Life is not a scam.

Having said that, whether network marketing (and direct selling) is for you, is something different entirely.

The reality is, it’s not that easy to make money with an MLM. It's not fun recruiting other people and for most people (especially introverts), selling products to their friends and family is not their thing either. 

If you're not certain about multi-level-marketing, or even if you'd like to do something additional on the side, you can also make a little extra money online with online survey sites.

To be clear, I said a “little” extra money. Not a lot. But sites like surveyjunkie.com and ​​​​inboxdollars.com are a simple way to earn a few extra bucks without having to leave your home. In fact, you don't even have to leave your couch 🙂  

And when it comes to making money from the couch, well… I don't know about you, but that's the language I speak, lol. 

If you're looking for something more serious though, an online business may be what you want. 

You may be at home because of difficulties with your health for example, or young ones to look after. 

If that’s the case and a full-time income online is what you want, knowing how and where to get started is what you need in order to get what you want.

To learn how I did it, I'm going to give you a free step by step beginner's guide to making money online and you can get it by clicking HERE.

How Does New U Life Work?

As a distributor, you’ll need to sell New U Life products to earn commissions from direct selling. In most cases, this will be to your friends, family and co-workers.  

To earn the big money (passive commissions and bonuses), you’ll need to recruit people into your downline. Ah… the dreaded word. Recruiting. 

Unfortunately, building a downline is the only way to make significant money with multi-level-marketing. 

Is New U Life a Pyramid Scheme?

Although New U Life is using a pyramid “business model”, in the strictest definition of the term… they are not a pyramid scheme (which is a scam and illegal). 

A pyramid “scheme” according to Wikipedia is a… well, it's a scheme. A scheme “that recruits members via a promise of payments or services for enrolling others into the scheme, rather than supplying investments or sale of products”

That's not the case here. New U Life is still focused on the sale of products. 

But there is no question your team (or downline) will resemble a pyramid. Each person needs to recruit 2 people into their downline (also called the left and right legs) and the whole set up will form a pyramid structure.

I’ll talk more about their products and compensation plan in the next sections.

New U Life Products

New U Life currently has 3 products…

Product #1: New U Life SOMADERM Gel – Also called the New U Life HGH Gel is priced at $169.99 per bottle. This is a transdermal product, meaning it is applied on the skin (like a lotion).

HGH stands for Human Growth Hormone and this hormone is naturally produced by the body’s pituitary gland. However, while the body actively produces this hormone while we’re young, it drastically diminishes as we grow older. At the age of 25, the body will start to produce fewer HGH hormones.

This product is being sold as an anti-aging formula because maintaining high levels of HGH hormones inside the body is one thing that helps you stay young. It would be like staying 25 years old, so to speak. And who doesn't want that? 😀

The SOMADERM Gel is supposed to be applied to areas of the body with thin skin (and preferably where veins are visible) for quick absorption into the bloodstream. Therefore, it’s recommended to be applied under the arms, forearms, wrists, behind the knees, and similar locations.

Anyway, I did find some disturbing details about the New U Life SOMADERM Gel while researching, so I listed them below…

  • One of the active ingredients in SOMADERM Gel is called Somatropin. It says right there on New U Life’s official site that it’s a synthetic growth hormone that acts like the natural hormone HGH.

    Again, I like the company’s transparency about this, but synthetic means it’s not a natural ingredient. Also, studies show that synthetic substances are known to have side effects and can even lead to cancer.
New U Life Review Somaderm Gel FAQs
Source: New U Life Site

To be clear, I'm NOT saying New U Life's Somaderm Gel will lead to cancer. All I'm saying is that the long-term effects of synthetic anything are in large part unknown. 

The administration of HGH to people/patients is actually prohibited without prescription. However, in the case of New U Life, the highly diluted this ingredient in the formula make it available to the public even without a prescription.

  • Another active ingredient in SOMADERM Gel is called Glandula Suprarenalis Suis. This is not a synthetic ingredient, but it’s sourced from a pig’s adrenal gland. I’m sure these kinds of things are always used in alternative medicine, but it maybe be something Vegans would like to aware of before buying/using/or selling the product.
  • Thyroidinum is another active ingredient in the New U Life HGH Gel product. This is a liquid extract from the thyroid glands of animals (probably a sheep or a calf). Like the Glandula Suprarenalis Suis, this is not synthetic, but again, Vegans can have an issue with it.
  • The New U Life SOMADERM Gel is not FDA-approved.

    Again, I like New U Life’s transparency that this particular product is not approved by the FDA. Also, I checked on the FDA.gov website and it said that approving a product simply means the agency has determined its benefits outweigh the risks involved.

    Anyway, in the case of New U Life’s HGH gel, FDA has not approved it and they haven’t even reviewed the product’s lab results.
New U Life Review Somaderm Gel FAQs 2
Source: New U Life Site
New U Life Review FDA Official Website
Source: FDA.gov
  • Here are some other notes I found on the New U Life official website with regards to the SOMADERM Gel (again, they’re being very transparent about this):

    – Not evaluated by the FDA
    – Not intended to diagnose, treat, cure, or prevent any disease.
New U Life Review Somaderm Gel
Source: New U Life Site

Product #2: New U Life KetoGenesis4 – This is a Ketone drink mix priced at $139.99 per container. It’s supposed to be taken 6 times a week (1 scoop for 10-12 oz. of water).

Ketones are chemicals released by the liver to burn fat, so this product is geared towards weight loss (it also contains vitamins and nutrients).

Like the SOMADERM gel, this product has not been evaluated by the FDA (not FDA-approved) and is not intended to diagnose, treat, cure, or prevent any disease. It says so on their website, ok?

Product #3: New U Life KG4 – This product costs $149.99 per jar and it’s just the same as the KetoGenesis4 drink mix – it’s just naturally sweetened. Again, it comes with the not FDA approved and not intended to diagnose, treat, cure, or prevent any disease notes.

New U Life Compensation Plan

To earn money from New U Life as a distributor, you need to have 2 downlines (your left and right legs). Also, you need to stay active by maintaining at least 140 PV (Personal Value) in a 5-week time frame. If you’re using the product yourself and subscribed to their auto ship feature, this goal is easy to achieve.

As with any MLM business model, your downline members also need to stay active and perform well for you to make a lot of money.

As their upline, it therefore becomes your responsibility to mentor, guide, and encourage (push) your team members to make sales in order for your team to become successful (and they’ll also do the same with their downline).

5 Ways to Earn

As a New U Life MLM distributor, you have 5 ways to earn from them:

  1. Retail Commissions – You must have an active status to earn retail commissions. To stay active, you’re required to have at least 140 PV (Personal Value) every 5 weeks.

    This is based on your customers’ orders and can serve as residual income if they (your customers) subscribe to the company’s auto ship feature. You’ll earn $35 per order here… so if you have 20 customers ordering monthly, that’s $700 a month for you.
  2. Team Acquisition Bonuses – You can personally sponsor Associates (fellow distributors) and earn bonuses for this. For the New U Life pack with 1 gel (worth $199), you’ll get a $20 bonus. For the Pro Pack with 4 gels (worth $559), you’ll get $60.

    And for the Executive pack with 8 gels (worth $999), you’ll get a bonus of $120.
  3. Team Commissions – You’re required to have 400 GV (Group Value) on your lesser leg downline and 600 GV on your greater volume leg downline to get this type of commission.

    If you’re on the Promoter or Coordinator level, you’ll get $40. And if you’re on the Coach (or above) level, you’ll get $60.
  4. Coaching Bonuses – This type of bonus is available for coaches (and higher-level distributors). You can earn from personally sponsored team members for new associates (even if they’re not sponsored by you).

    For the New U Life standard pack, you’ll get a bonus of $20. For the Pro pack, you’ll be entitled to a $60 bonus. And for the Executive pack, you’ll get $120.
  5. Matching Bonuses – This bonus is available for distributors on the Coordinator (and higher) levels. The amount of money you’ll get will depend on your rank, but note that team commissions can go up to 7 levels deep.
New U Life Review Matching Bonus
Source: New U Life

You may also want to refer to the image below for the ranking system of New U Life.

New U Life Review Rank Qualifications
Source: New U Life

Money-Back Guarantees, Returns, and Cancelations

As it says on their official website, you can contact New U Life’s Customer service for any concerns about returns and cancellations. You have 60 days from the date of purchase to do this, but shipping costs are non-refundable.

New U Life Reviews and Complaints

I found around 200 New U Life testimonials and customer reviews on BBB. As can be expected, the reviews are a mixture of good and bad reports.

Those that gave positive reviews said that New U Life products are amazing, and that the products changed their lives for the better. There was also good feedback on the company’s customer service.

The negative reviews on the other hand, complained of deceptive practices. They called the company (and their products) a scam and said the products didn’t work for them. There were also reports of poor customer support.

You can look at some of the screenshots I got from BBB below and there are some strong accusations being made against New U Life.

New U Life Review BBB Reviews

I also found around 98 New U Life complaints filed at the BBB. Most of the complaints are about not getting refunds and cancellation problems. I also saw some feedback about the product/s not working.

Here are some of the screenshots (below) about New U Life being a scam (or so they say). What I like about New U Life is that they took the time to answer these complaints…

New U Life Review BBB Complaints 1
New U Life Review BBB Complaints 2

Lastly, I found an existing complaint filed by TruthinAdvertising.org (a non-profit advertising watchdog, according to Wikipedia) to the Federal Trade Commission and the US Food and Drug Administration (apparently for deceptive marketing of the SOMADERM Gel).

New U Life Review Truth in Advertising
Source: TruthinAdvertising.org

So, as you can see… although New U Life by all appearances seems to be legit, there are still many who would question that claim. 

What I Like About New U Life

  • It’s a legit money-making opportunity.
  • The products have seemed to work for some people (but being an alternative health product, these claims are often subjective).
  • New U Life is transparent about many things that similar companies try to hide. 

What I Don't Like

  • It involves A LOT of selling – Personally, I don’t like selling, that’s why this is a con for me.
  • It involves recruiting – I also don’t like recruiting people. But if you’re good at it and have an existing network of people you can tap into, you might not consider this a negative. Unfortunately though, most people do not like recruiting.  
  • It takes hard work to be successful in an MLM – Again, you may not consider this a negative if you like working hard for something that interests you. But it has to be said, making money with multi-level-marketing is particularly difficult. 
  • Product issues – I don’t like that their products are not FDA-approved. Using synthetic HGH hormones is also disturbing for me.

Where Do You Go From Here?

New U Life is a legit company and I think it has earning potential. Especially if you’re into MLMs. While I can’t say their products are a scam or that they’re scamming people, I do believe they have some issues.

Some of the most notable issues you should think about involve their most popular product (The SOMADERM Gel) and customer reviews (the negative ones) on the internet. You see, while I didn’t find any negative reviews from distributors themselves, bad reviews from customers are plenty.

In my opinion, if you’re going to sell something, it should be something you believe in. And there are also less controversial MLM products like clothing, for example, from Savvi or J.Hilburn.

But NewULife selling health and wellness products can be helpful for people.

With New U Life, it’s not just about making money through commissions and bonuses. It’s also about people – whether you’ll help them to feel (and get) better. Alternative health products often have the risk of making health problems worse.

So it may be something you really need to think about before joining. 

Aside from the products, your next challenge is whether you want to join an MLM. Legit or not, they have a poor reputation, and you'll always run into someone calling them a pyramid scheme. 

There are other ways to make money from home though…

You might a single parent at home, or an aspiring entrepreneur. You may have health challenges that make regular work difficult, or maybe you're just tired of the daily grind. 

If that's the case, an online business is what you want. 

With all the scams and schemes out there though, knowing how and where to get started the right way is what you need in order to get what you want

Now, I'm going to give you a free step by step beginner's guide to making money online and you can get it by Clicking Here

If you're just looking for an easy way to make some spending money without having to commit to anything (or spend any money), online survey and get-paid-to sites are good way to get started. 

Online websites like Survey Junkie will pay you for sharing your thoughts on products and companies, and ​​​​Inbox Dollars offers rewards for doing small online tasks.

These are not high-paying websites of course, but if you've never made money online before, they can be a good first step to bigger things down the road. 

I hope my New U Life review has been helpful and if you have any comments, questions, or experience with New U Life, please share in the comments section below.

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5 thoughts on ““New U Life” Review – Legit MLM or Pyramid Scam With Fake Products?”

  1. Used the Somaderm a couple years ago and it for sure made a positive difference on my physique. Have a workout /beauty/fitness instagram page and looking for something to advertise with it. New u life was something that came to mind. Thank You for Your Insight!!!

  2. Let’s say the gel is a no go. How about the drink mix? It seems like a good mixture of vits. Would customers give it a thumbs up? Is it worth the price tag?

  3. You should be careful with items marked as “miracle”; remedies and especially if they didn’t require a doctor’s prescription. They also claim to be approved by the FDA and validated by scientific studies, while it’s not true (in fact).
    As human growth hormone can’t be absorbed through the skin, that’s why the only reliable option to administer the hormone in your body is via injections. […]

    • I agree. If something was indeed a “miracle” it would quickly be bought by a big company and make it’s way onto shelves everywhere.